{
  "schemaVersion": 1,
  "kind": "business",
  "answers": {
    "b_name": {
      "value": "Unicorn Studios (sample profile)",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_modules": {
      "value": [
        "Online services & agencies",
        "Art & creative work",
        "AI-powered business"
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_identity_summary": {
      "value": "Website reference, checked 6 September 2026: Unicorn Studios is a San Francisco creative studio offering brand narrative, film, websites, and ongoing marketing. The work connects a documented message to production and distribution. Source: https://www.unicornstudios.ai/. This is an editable sample, not an approved operational or financial record.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_identity_respondent": {
      "value": "SAMPLE PROFILE prepared for Henry Finn at his request. Public offer facts come from unicornstudios.ai, checked 6 September 2026. Working rules are summarized from the studio’s September BOT CREW offer, voice, audience, and handoff notes. Proposed processes and the demonstration project are explicitly labeled. The selected business modules describe the services and agent-assisted operations relevant to this example. Headcount, revenue, live pipeline, customer data, signed contracts, and credentials are unfilled.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_identity_markets": {
      "value": "Website reference: San Francisco base, production in San Francisco and Los Angeles, and work on location worldwide. Confirm actual travel costs, availability, and project requirements before making a commitment. Source: https://www.unicornstudios.ai/.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_strategy_purpose": {
      "value": "Reference-based: help a client establish a supportable brand message and express it consistently through film, web, and marketing. Henry’s current writing rules favor concrete claims, evidence, and useful outputs. Sources: studio homepage and the supplied writing instructions.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_strategy_position": {
      "value": "Reference-based: narrative direction and production are closely connected, with Henry accountable for the creative direction. Use the actual portfolio and defined process to explain fit. Avoid unsupported comparisons, invented awards, or guarantees of commercial results. Source: https://www.unicornstudios.ai/finn.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_strategy_tradeoffs": {
      "value": "Working-note summary: respect confirmed capacity and preserve creative quality. Choose work with a clear buyer need, relevant offer, actual deadline, and verified access to the decision-maker. A proposed revenue opportunity does not override the current offer scope or permission to contact people.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_strategy_exclusions": {
      "value": "Working-note summary: unsupported prospect claims, invented prices, unsolicited agent sending, and unapproved public commitments are outside the agent’s authority. Keep confidential investor work with Henry. Confirm current exclusions before evaluating a new segment.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_strategy_constraints": {
      "value": "Unknown operational inputs: current calendar, available crew, cash position, contracted obligations, and approved tool budgets. Published production limits and founding-rate availability require a current check. Pause a promise that depends on information the agent cannot verify.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_customers_bestfit": {
      "value": "Working-note summary: launch-oriented technology and consumer brands with an identifiable marketing decision-maker; agencies and producers requiring a production partner; event teams with a defined capture need. Use dated evidence for fit. Treat the segment descriptions as targeting guidance, not a list of existing customers.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_customer_segments": {
      "value": [
        {
          "b_customer_segments_name": "Funded startups preparing a launch",
          "b_customer_segments_buyer": "Founder, CMO, VP Marketing, or Head of Brand",
          "b_customer_segments_context": "A funded company with a credible launch or rebrand signal and a message that needs development.",
          "b_customer_segments_needs": "A coherent narrative and appropriate film, site, or ongoing content support.",
          "b_customer_segments_triggers": "A verified raise, launch announcement, rebrand, or newly appointed marketing leader.",
          "b_customer_segments_constraints": "Confirm budget, procurement, timing, and authority; no budget inference from a funding headline alone.",
          "b_customer_segments_channels": "Public company sources and prospect research prepared for Henry’s review.",
          "b_customer_segments_evidence": "September 2026 BOT CREW audience rubrics; working targeting criteria."
        },
        {
          "b_customer_segments_name": "Agencies and producers needing capacity",
          "b_customer_segments_buyer": "Executive producer, production lead, agency owner, or creative director",
          "b_customer_segments_context": "A production partner is needed for a specific shoot or edit scope.",
          "b_customer_segments_needs": "Reliable crew or editing capacity while preserving the agency’s client relationship.",
          "b_customer_segments_triggers": "A verified production need or approved partner request.",
          "b_customer_segments_constraints": "Agency relationship ownership, scope, dates, and commercial approval.",
          "b_customer_segments_channels": "Existing partner relationships and evidence-backed research.",
          "b_customer_segments_evidence": "September 2026 audience rubrics and public agency page."
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_customers_journey": {
      "value": "Suggested operating map: inquiry or researched opportunity; fit review; discovery; offer selection; approved scope; agreement and required deposit; intake; production milestones; review; delivery; follow-up. Confirm the actual CRM stage definitions before updating records.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_customers_research": {
      "value": "Working-note summary: record the company, observed trigger, source URL, date checked, relevant buyer role, and why the offer fits. Keep unsupported conclusions out of the recommendation. Show a failed source fetch as a research gap.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_catalog": {
      "value": [
        {
          "b_catalog_name": "Narrative Sprint",
          "b_catalog_identifier": "Sample catalog: sprint",
          "b_catalog_audience": "Brands needing a defined message before production.",
          "b_catalog_description": "A two-week engagement to define the narrative and supporting evidence.",
          "b_catalog_included": "Narrative document, message architecture, film treatment, and AI-visibility baseline.",
          "b_catalog_excluded": "Production is a separate engagement; validate current revision and guarantee terms before quoting.",
          "b_catalog_delivery": "Two weeks, with a handover session.",
          "b_catalog_availability": "Founding-rate availability must be checked.",
          "b_catalog_dependencies": "Intake, access to appropriate client stakeholders and evidence.",
          "b_catalog_owner": "Henry Finn; confirm delegation.",
          "b_catalog_source": "https://www.unicornstudios.ai/sprint"
        },
        {
          "b_catalog_name": "Story Engine",
          "b_catalog_identifier": "Sample catalog: engine",
          "b_catalog_audience": "Brands with an agreed narrative that need recurring content and measurement.",
          "b_catalog_description": "Ongoing marketing built around a production library and consistent messaging.",
          "b_catalog_included": "Monthly content, narrative direction, and AI-visibility reporting; quarterly shoot planning.",
          "b_catalog_excluded": "Final channel coverage, quantities, rights, and extra production belong in the signed scope.",
          "b_catalog_delivery": "Monthly delivery; quarterly minimum as published.",
          "b_catalog_availability": "Confirm capacity before proposing a start date.",
          "b_catalog_dependencies": "An approved narrative and client review process.",
          "b_catalog_owner": "Henry Finn with assigned production support.",
          "b_catalog_source": "https://www.unicornstudios.ai/story-engine"
        },
        {
          "b_catalog_name": "Web design and build",
          "b_catalog_identifier": "Sample catalog: web",
          "b_catalog_audience": "Brands needing a lead-generation website, storefront, campaign site, or custom application.",
          "b_catalog_description": "Structure and copy are developed before design and implementation.",
          "b_catalog_included": "Scope-dependent website build; public examples include Shopify, WooCommerce, and custom platforms.",
          "b_catalog_excluded": "Hosting, maintenance, integrations, migration, and revision limits require an explicit scope.",
          "b_catalog_delivery": "Quoted per project.",
          "b_catalog_availability": "Confirm actual team and timeline.",
          "b_catalog_dependencies": "Approved content, assets, access, and acceptance criteria.",
          "b_catalog_owner": "Assigned project owner, approved by Henry.",
          "b_catalog_source": "https://www.unicornstudios.ai/web-design"
        },
        {
          "b_catalog_name": "Film and campaign production",
          "b_catalog_identifier": "Sample catalog: film",
          "b_catalog_audience": "Brands with a defined launch or campaign.",
          "b_catalog_description": "Brand or launch film and agreed derivative formats.",
          "b_catalog_included": "Deliverables depend on the treatment, production plan, and approved scope.",
          "b_catalog_excluded": "Usage rights, travel, crew, post-production, and derivatives need confirmation.",
          "b_catalog_delivery": "Project-specific.",
          "b_catalog_availability": "Check production calendar and client readiness.",
          "b_catalog_dependencies": "Narrative, treatment, budget, releases, and approved schedule.",
          "b_catalog_owner": "Henry Finn.",
          "b_catalog_source": "https://www.unicornstudios.ai/"
        },
        {
          "b_catalog_name": "Agency production support",
          "b_catalog_identifier": "Sample catalog: agency",
          "b_catalog_audience": "Agencies and producers needing a production partner.",
          "b_catalog_description": "White-label production or rush editing under an agreed partner arrangement.",
          "b_catalog_included": "Project-specific shoot or edit capacity.",
          "b_catalog_excluded": "Direct client contact requires the agency’s approval.",
          "b_catalog_delivery": "Confirmed partner dates and scope.",
          "b_catalog_availability": "Check current availability.",
          "b_catalog_dependencies": "Agency brief and approval route.",
          "b_catalog_owner": "Henry Finn.",
          "b_catalog_source": "https://www.unicornstudios.ai/agencies"
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_offers_selection": {
      "value": "Suggested decision rule: identify the customer’s immediate problem and readiness. Use a sprint when the message needs definition; discuss the engine when a narrative and recurring need are established; scope a site or production engagement around the actual deliverables. Ask Henry to resolve exceptions.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_offers_claims": {
      "value": "Working-note summary: portfolio credits and case-study outcomes are source claims requiring appropriate context. Check the exact role, client permission, measurement basis, and recency before reusing a number. Case-study performance never guarantees the same result for another client.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_offers_quality": {
      "value": "Suggested review standard: the output communicates the agreed claim, includes the right evidence, matches the brief, has verified names and figures, and is delivered in the contracted formats. Henry or the named approver signs off on release.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_price_records": {
      "value": [
        {
          "b_price_records_offer": "Narrative Sprint",
          "b_price_records_amount": "USD 5,000 founding rate; USD 8,500 subsequent published rate",
          "b_price_records_unit": "Per engagement",
          "b_price_records_tax": "Unconfirmed",
          "b_price_records_included": "Refer to the current sprint specification.",
          "b_price_records_extras": "Unconfirmed; obtain an approved quote.",
          "b_price_records_validity": "Website snapshot 6 September 2026; founding availability is unverified.",
          "b_price_records_owner": "Henry Finn",
          "b_price_records_source": "https://www.unicornstudios.ai/sprint"
        },
        {
          "b_price_records_offer": "Story Engine",
          "b_price_records_amount": "USD 12,500–50,000",
          "b_price_records_unit": "Per month, scope-dependent",
          "b_price_records_tax": "Unconfirmed",
          "b_price_records_included": "Refer to the agreed monthly scope.",
          "b_price_records_extras": "Confirm channel, production, and market coverage.",
          "b_price_records_validity": "Website snapshot 6 September 2026; confirm current quote.",
          "b_price_records_owner": "Henry Finn",
          "b_price_records_source": "https://www.unicornstudios.ai/story-engine"
        },
        {
          "b_price_records_offer": "Web design and build",
          "b_price_records_amount": "Quote required",
          "b_price_records_unit": "Per approved project scope",
          "b_price_records_tax": "Unconfirmed",
          "b_price_records_validity": "Website snapshot 6 September 2026.",
          "b_price_records_owner": "Henry Finn",
          "b_price_records_source": "https://www.unicornstudios.ai/web-design"
        },
        {
          "b_price_records_offer": "Launch film / hero campaign",
          "b_price_records_amount": "Launch film from USD 65,000; hero campaign USD 100,000–150,000",
          "b_price_records_unit": "Per approved production scope",
          "b_price_records_tax": "Unconfirmed",
          "b_price_records_validity": "Website snapshot 6 September 2026; confirm capacity and quote.",
          "b_price_records_owner": "Henry Finn",
          "b_price_records_source": "https://www.unicornstudios.ai/"
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_pricing_quotes": {
      "value": "Working-note summary: Henry approves prices, discounts, scope changes, and commitments. Cite the current offer source and effective date. Public ranges are context for qualification; a proposal needs a current approved quote. The internal September offer sheet includes time-limited packages that should be confirmed rather than silently substituted into public offers.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_pricing_payments": {
      "value": "Website snapshot: the sprint publishes a 50% deposit to start; the engine publishes a quarterly minimum billed monthly in advance. Confirm the agreement, tax treatment, payment dates, cancellation terms, and any exception before invoicing. Sources: /sprint and /story-engine, checked 6 September 2026.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_pricing_commitments": {
      "value": "Working-note summary: agents may prepare proposal drafts. Henry approves any external price, scope, delivery date, invoice, or commercial promise. This sample creates no standing authority.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_brand_description": {
      "value": "Reference-based: a studio combining strategic narrative work with film, websites, and recurring marketing. Explain the customer problem, the actual work, and the relevant evidence in direct language.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_brand_tone": {
      "value": "Working-note summary: direct, specific, calm, and grounded in evidence. Write for the recipient and the actual task. Apply Henry’s current anti-cliché writing instructions when older brand material uses a conflicting style.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_brand_language": {
      "value": "Shared writing preference and voice-note summary: use ordinary words, complete causal explanations, and concrete details. Remove generic compliments, dramatic contrasts, fake revelations, vague superlatives, and inflated categories. Keep source facts intact while rewriting older promotional language.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_brand_representation": {
      "value": "Working-note summary: agents can draft in the approved studio voice for review. Henry remains the sender and decision-maker for prospect communication and commitments. Keep the agent’s own identity distinct from Henry’s.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_brand_reviews": {
      "value": "Suggested checklist: verify offer, audience, evidence, tone, permissions, dates, rights, and the requested next action. Show an unsupported claim or missing approval clearly. Record the approver for material that is released.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_marketing_content": {
      "value": "Suggested procedure: start with the approved narrative and a defined audience question. Choose a format based on the channel and available assets. Record the evidence, rights, distribution owner, and review status. Measure the appropriate result with a dated source.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_marketing_actions": {
      "value": "Working-note summary: research and draft preparation can support a requested task. Sending outreach, enrolling sequences, and publishing content require Henry’s explicit authorization. Reading this sample grants none of those permissions.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_sales_qualification": {
      "value": "Working-note summary: evaluate verified trigger, relevant buyer, actual need, timing, offer fit, and known constraints. Provide source URLs and mark uncertainty. Research recommendations enter a review queue; they do not become approved outreach automatically.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_sales_discovery": {
      "value": "Suggested discovery agenda: what is launching, who must act, what the audience currently misunderstands, what proof exists, required assets and channels, decision owner, budget process, timing, and approval dependencies.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_sales_proposals": {
      "value": "Suggested proposal structure: objective, confirmed facts, unresolved assumptions, included deliverables, exclusions, schedule, client responsibilities, usage rights, pricing source, review process, acceptance evidence, and named approver. Keep a draft status until approved.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_sales_handoff": {
      "value": "Working-note summary: hand off context, the authoritative brief, source locations, open questions, owner, and next action. Preserve boundaries between research, copy preparation, and authorized sending. Confirm the applicable engagement and deposit status before treating a project as booked.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_operating_workflows": {
      "value": [
        {
          "b_operating_workflows_name": "Suggested workflow: engagement intake",
          "b_operating_workflows_trigger": "An approved engagement is ready for intake.",
          "b_operating_workflows_owner": "Henry or the assigned project lead.",
          "b_operating_workflows_inputs": "Signed scope, confirmed payment status, client decision owner, audience, evidence, assets, and deadlines.",
          "b_operating_workflows_steps": "1. Verify scope and prerequisites.\n2. Create a project bible.\n3. Collect evidence and asset rights.\n4. Establish review checkpoints.\n5. Confirm the production or build plan.",
          "b_operating_workflows_output": "An approved brief and an actionable project plan.",
          "b_operating_workflows_checks": "Scope, owner, dates, dependencies, and acceptance criteria agree with the source documents.",
          "b_operating_workflows_exceptions": "Conflicting facts, missing approval, or unknown rights stop the affected step.",
          "b_operating_workflows_permissions": "Prepare internal materials within a requested task; external commitments require approval.",
          "b_operating_workflows_source": "Suggested sample procedure based on the published offer flow."
        },
        {
          "b_operating_workflows_name": "Working-note summary: agent handoff",
          "b_operating_workflows_trigger": "A specialist finishes a bounded task or identifies a blocker.",
          "b_operating_workflows_owner": "One accountable lead with assigned specialists.",
          "b_operating_workflows_inputs": "Task contract, source evidence, output location, status, and owner.",
          "b_operating_workflows_steps": "Write within the assigned work area; provide a concise context note and output location; identify the next owner; avoid editing another owner’s records; show source failures explicitly.",
          "b_operating_workflows_output": "A traceable handoff with next action and responsibility.",
          "b_operating_workflows_checks": "Evidence is reachable, work is scoped, duplicate contact is avoided, and no unapproved sending occurred.",
          "b_operating_workflows_exceptions": "Unreachable sources or disputed ownership are reported to the lead.",
          "b_operating_workflows_permissions": "Research and preparation follow the current task; Henry approves external action.",
          "b_operating_workflows_source": "September 2026 BOT CREW handoff notes."
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_operations_capacity": {
      "value": "Website reference: the founder describes a limited simultaneous production load. Confirm actual availability, crew coverage, and client dependencies before accepting dates. Source: https://www.unicornstudios.ai/finn.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_operations_changes": {
      "value": "Suggested procedure: compare a change request with the approved scope, estimate its effect on schedule and cost, record the decision, and obtain the appropriate approval before committing to the change.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_people_approval": {
      "value": "Working-note summary: Henry approves external messages, commercial terms, invoices, and publication. Internal preparation should have one accountable owner and an explicit handoff. Verify current delegation for each live engagement.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_people_working": {
      "value": "Shared preference and working-note summary: use concise updates, concrete files or artifacts, dated evidence, and named owners. Continue useful independent work through a recoverable blocker. Keep repeated acknowledgement messages out of the workflow.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_people_agent_relationship": {
      "value": "Working-note summary: specialists research and prepare outputs; the lead coordinates ownership and avoids duplicate work; Henry governs external commitments. Agent names or software choices may vary by deployment.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_systems_precedence": {
      "value": "Suggested source rule: signed engagement terms and current owner decisions govern a live client project. Use the current approved offer sheet for commercial detail and the public website as a dated public reference. Log conflicts for Henry to resolve. A sample profile is a starting brief, not the authoritative operational database.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_systems_access": {
      "value": "Suggested sample boundary: systems, credentials, account permissions, and client data have to be supplied in the receiving environment. Never claim access from a tool name in this profile. Keep secrets out of exported questionnaires.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_automation_authority": {
      "value": "Working-note summary: agents may research, score, summarize, and draft within the assigned task. Henry controls sending, sequence enrollment, invoices, publication, and prospect commitments. This profile does not activate routines or authorize access.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_automation_handoffs": {
      "value": "Working-note summary: define one writer for each shared operational record, separate specialist outputs, and transfer concise context with the result location. Flag stale evidence and failed sources before reporting an empty result.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_automation_evaluation": {
      "value": "Suggested evaluation: test a qualified prospect, an unsupported claim, a duplicate, a changed rate, a missing source, and an unauthorized sending request. Expected behavior is evidence-backed preparation, explicit uncertainty, correct owner handoff, and observance of action boundaries.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_automation_notifications": {
      "value": "Working-note summary: report meaningful changes, completed work, blockers, and decisions required. Establish cadence and volume limits with Henry. A schedule written in this sample remains inactive until configured and authorized.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_automation_context": {
      "value": "Suggested retrieval order: current task and permission; applicable project bible; approved offer and voice rules; source evidence; relevant prior decisions. Load only the client and project context needed for the current work.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_knowledge_original": {
      "value": "Reference-based: the studio produces narrative documents, treatments, film, web work, and marketing assets. Ownership and permitted reuse depend on actual agreements. Verify those terms before describing an asset as reusable.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_knowledge_gaps": {
      "value": "Unconfirmed: legal contracting entity, headcount, current capacity, approved budgets, live client roster, CRM configuration, campaign results, financial records, and current availability of founding offers. Ask targeted questions before a task relies on them.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_measurement_format": {
      "value": "Suggested report: period, definition, source, observed result, comparison, limitations, decision needed, owner, and next action. Keep targets distinct from measured outcomes. Show the date and scope of any website price or portfolio reference.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_measurement_forecasts": {
      "value": "Suggested boundary: build a forecast only from supplied assumptions and observed inputs. Label the scenario, show the calculation, and separate booked work, cash received, pipeline, and proposed targets.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_continuity_stop": {
      "value": "Working-note summary: stop the affected action for missing rights, unsupported claims, conflicting prices, absent authority, inaccessible evidence, or a request to contact prospects outside the approved process. Preserve the prepared work and route a concise question to Henry.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_project_bibles": {
      "value": [
        {
          "b_project_bibles_name": "Demonstration project: new product launch narrative",
          "b_project_bibles_identifier": "DEMO-ONLY-001",
          "b_project_bibles_purpose": "Show how an agent-ready project bible describes a Narrative Sprint engagement.",
          "b_project_bibles_audience": "A fictional launch team; no real client is represented.",
          "b_project_bibles_owner": "Henry Finn as suggested studio approver; client approver to be named.",
          "b_project_bibles_stakeholders": "Suggested roles: studio lead, client decision-maker, researcher, writer, and production planner. No actual contacts included.",
          "b_project_bibles_status": "Illustrative template, 6 September 2026. No engagement booked or approved.",
          "b_project_bibles_scope": "Suggested: intake, evidence review, candidate narrative evaluation, message structure, treatment, and handover.",
          "b_project_bibles_exclusions": "No booked production, live outreach, media spend, or signed client commitment.",
          "b_project_bibles_deliverables": "Suggested: narrative brief, message hierarchy, treatment, evidence index, unresolved questions, and handover checklist.",
          "b_project_bibles_acceptance": "Suggested: claims trace to evidence; deliverables meet the agreed brief; rights and unresolved assumptions are visible; named client and studio approvers accept the work.",
          "b_project_bibles_milestones": "Relative example: intake; research; direction review; draft review; handover. Live dates require the contract and calendar.",
          "b_project_bibles_dependencies": "Signed scope, verified payment status, named approver, customer evidence, asset rights, and access.",
          "b_project_bibles_budget": "No approved budget. Public rate references elsewhere in this sample are not a spending authorization.",
          "b_project_bibles_resources": "Assign staff and tools after confirming actual availability.",
          "b_project_bibles_standards": "Apply current studio voice, accessible deliverable formats, source traceability, and agreed technical requirements.",
          "b_project_bibles_risks": "Unclear audience, unsupported claim, unavailable reviewer, uncertain rights, and expanding scope; escalate before making a commitment.",
          "b_project_bibles_sources": "https://www.unicornstudios.ai/sprint plus the future signed engagement and approved client brief.",
          "b_project_bibles_decisions": "No client decisions recorded. This is a proposed example.",
          "b_project_bibles_nextactions": "Confirm the real engagement, replace fictional placeholders, verify scope and budget, and name the reviewers.",
          "b_project_bibles_permissions": "Prepare a draft when requested. Henry must approve external action; client approvals must be verified.",
          "b_project_bibles_confidentiality": "Curated demonstration only. Add actual client information solely in an approved project context.",
          "b_project_bibles_reporting": "Suggested: milestone-based updates to the named project owner.",
          "b_project_bibles_review": "Prepared 6 September 2026; review before operational use."
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_projects_context": {
      "value": "Suggested rule: identify the entity, client, and project at the start of each task. Read the applicable brief and permissions. Keep demonstration work, live engagements, and other projects separate.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "b_projects_completion": {
      "value": "Suggested completion check: required outputs exist, acceptance evidence is attached, named reviewers have approved, open obligations are recorded, final locations are reachable, and reusable learning is captured within its permitted scope.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_agency_revisions": {
      "value": "Suggested rule: verify the included revision allowance in the current engagement. Consolidate feedback through the named approver, distinguish corrections from scope additions, and obtain approval for added work.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_agency_account_access": {
      "value": "Suggested boundary: use only granted client access for the current engagement. Confirm what may be read, changed, or published. Keep one client’s information outside another client’s context.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_creative_creative_process": {
      "value": "Suggested process aligned with the published practice: agree the audience and message; verify proof; develop the treatment; plan capture and derivative formats; produce; edit against the brief; review; deliver with the required rights and approvals.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_creative_presentation_boundaries": {
      "value": "Suggested boundary: preserve approved names, credits, and claims. Obtain the needed consent for likeness, voice, testimonials, and public case-study use. Label synthetic concepts and illustrative work clearly.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_ai_ai_roles": {
      "value": [
        {
          "m_ai_ai_roles_role": "Suggested research specialist",
          "m_ai_ai_roles_job": "Prepare sourced opportunity or category research.",
          "m_ai_ai_roles_stack": "The chosen agent platform; installation unconfirmed.",
          "m_ai_ai_roles_context": "Approved task, audience rubric, offer references, and current sources.",
          "m_ai_ai_roles_authority": "Read and prepare within actual task permission; no prospect contact.",
          "m_ai_ai_roles_owner": "Henry or the assigned lead."
        },
        {
          "m_ai_ai_roles_role": "Suggested writing specialist",
          "m_ai_ai_roles_job": "Draft briefs, narratives, and approved-purpose communications.",
          "m_ai_ai_roles_stack": "The chosen writing agent; configuration unconfirmed.",
          "m_ai_ai_roles_context": "Audience, evidence, current voice guide, and requested output.",
          "m_ai_ai_roles_authority": "Drafting only until the applicable release approval.",
          "m_ai_ai_roles_owner": "Henry or the assigned creative lead."
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_ai_evaluations": {
      "value": [
        {
          "m_ai_evaluations_case": "Illustrative prospect brief",
          "m_ai_evaluations_input": "A sourced launch announcement, dated offer reference, and an unverified budget guess.",
          "m_ai_evaluations_expected": "Cite the launch evidence, mark budget unknown, identify relevant fit, and prepare a reviewable brief.",
          "m_ai_evaluations_failure": "Invents budget, claims a booking, reuses an expired rate as current, or sends outreach.",
          "m_ai_evaluations_measure": "Evidence traceability, correct unknowns, scope fit, and no external action.",
          "m_ai_evaluations_review": "Henry or the task owner reviews before adopting the workflow."
        }
      ],
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_ai_failure_handoffs": {
      "value": "Working-note summary: surface failed source retrieval, unclear authority, conflicting offers, duplicate prospect handling, and missing owner decisions. Continue only independent work that remains within the task scope.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    },
    "m_ai_ai_customer_promises": {
      "value": "Suggested boundary: explain AI’s role in the specific engagement using approved language. Do not guarantee revenue, rankings, or model recommendations. Verify client consent and asset-processing rights before sending client material to another service.",
      "status": "answered",
      "updatedAt": "2026-09-06T00:00:00.000Z"
    }
  },
  "sectionId": "b_section_identity"
}
